Application Examples - 2026-06-17

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Gummy Worms

Confectionery

Smart Sweets Β· USA

Functional Claims

Smart Sweets Gummy Worms are now available and retail in a 50g pack.Free from added sugar alcohols, gluten, added artificial sweeteners4g of sugar per 50g bagRich in fiberMade with natural flavorsColored with fruit and vegetable juicesNaturally flavoredFlavors: strawberry; pineapple; blue raspberry; cherry; peach; and pink lemonade

Ingredients

  • β€’Allulose← ALLULOSE
  • β€’Cassava Fibre
  • β€’Natural Flavouring

Allulose's Technical Role

Allulose provides sugar-like sweetness and bulk in this confectionery product, while keeping total sugars at just 4g, Its sucrose-like sweetness profile and bulk make it an effective 1:1 sugar replacer, avoiding the cooling effect and digestive tolerance issues of sugar alcohols, In the US market, where allulose holds 34% of global product share, this product reflects the growing adoption of allulose in the keto-friendly and better-for-you snack categories.

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Fudge Light Brownie Mix

Frozen Dessert

Halo Top Β· USA

Functional Claims

Halo Top Fudge Light Brownie Mix is now available, and retails in a 12.1-oz. pack.90 calories per brownie as prepared1/3 fewer calories than the leading prepared brownie mixMakes 12 servingsPairs well with othersTry pairing the fudge brownie with Halo Top vanilla bean ice creamCooking instructions providedContains bioengineered food ingredients

Ingredients

  • β€’Modified Wheat Starch
  • β€’Allulose← ALLULOSE
  • β€’palm oil

Allulose's Technical Role

Allulose provides sweetness, freezing point depression, and scoopability in this frozen dessert, while keeping total sugars at just 5g, It depresses freezing point similarly to sucrose, ensuring proper scoopability and texture without the caloric load, while its clean sweetness avoids masking delicate flavor notes, In the US market, where allulose holds 34% of global product share, this product reflects the growing adoption of allulose in the keto-friendly and better-for-you snack categories.

Gummy Worms and Fudge Light Brownie Mix: Key Takeaways

Today's pair spans two product categories within the USA market: Confectionery and Frozen Dessert.

Common Ground

Both products leverage allulose as a primary sweetener to achieve significant sugar reduction. Both achieve clean-label sugar reduction claims. Both are positioned as gluten-free.

Divergent Formulation Strategies

What This Tells Us

Allulose demonstrates versatility across the Confectionery and Frozen Dessert categories. Its ability to perform in both solid (bulk, browning, texture) applications frozen (freezing point depression, scoopability) applications makes it a uniquely flexible sweetener. The common thread is allulose enabling sugar reduction without sensory compromise β€” delivering the sweetness, texture, and functional properties that consumers expect, while meeting the nutritional targets that brands demand. As these two products from Smart Sweets and Halo Top demonstrate, allulose is not confined to any single product category or market β€” it is becoming a cross-category, global sweetener solution.