Application Examples - 2026-06-24

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Fruity Gummy Bears

Confectionery

Smart Sweets Β· USA

Functional Claims

Smart Sweets Fruity Gummy Bears have been repackaged, and now retail in a redesigned 1.8-oz. pack.Naturally flavoredRaspberry, apple, lemon and peach flavoursProvides 4g of sugar per 50g bagNo added sugar alcohols, gluten or added artificial sweetenersRich in fiberMade with natural flavorsColored with fruit and vegetable juices

Ingredients

  • β€’Allulose← ALLULOSE
  • β€’Cassava Fibre
  • β€’Natural Flavouring

Allulose's Technical Role

Allulose provides sugar-like sweetness and bulk in this confectionery product, while keeping total sugars at just 4g, Its sucrose-like sweetness profile and bulk make it an effective 1:1 sugar replacer, avoiding the cooling effect and digestive tolerance issues of sugar alcohols, In the US market, where allulose holds 34% of global product share, this product reflects the growing adoption of allulose in the keto-friendly and better-for-you snack categories.

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White Creme & Dark Chocolate Coated Strawberries

Frozen Dessert

Enlightened Β· USA

Functional Claims

Enlightened White Creme & Dark Chocolate Coated Strawberries are now available, and retail in a 3.1-oz. pack.60 calories per serving0g added sugarSweetened with monk fruitDouble dipped in rich white and dark chocolateMorsels provide a pop of sweetness with no added sugarEnjoy right out of the bag or on top of a scoop of ice cream

Ingredients

  • β€’Soluble Corn Fibre
  • β€’Allulose← ALLULOSE
  • β€’Natural Flavouring

Allulose's Technical Role

Allulose provides sweetness, freezing point depression, and scoopability in this frozen dessert, while keeping total sugars at just 1g, It depresses freezing point similarly to sucrose, ensuring proper scoopability and texture without the caloric load, while its clean sweetness avoids masking delicate flavor notes, In the US market, where allulose holds 34% of global product share, this product reflects the growing adoption of allulose in the keto-friendly and better-for-you snack categories.

Fruity Gummy Bears and White Creme & Dark Chocolate Coated Strawberries: Key Takeaways

Today's pair spans two product categories within the USA market: Confectionery and Frozen Dessert.

Common Ground

Both products leverage allulose as a primary sweetener to achieve significant sugar reduction. Both achieve clean-label sugar reduction claims. Both are positioned as gluten-free.

Divergent Formulation Strategies

What This Tells Us

Allulose demonstrates versatility across the Confectionery and Frozen Dessert categories. Its ability to perform in both solid (bulk, browning, texture) applications frozen (freezing point depression, scoopability) applications makes it a uniquely flexible sweetener. The common thread is allulose enabling sugar reduction without sensory compromise β€” delivering the sweetness, texture, and functional properties that consumers expect, while meeting the nutritional targets that brands demand. As these two products from Smart Sweets and Enlightened demonstrate, allulose is not confined to any single product category or market β€” it is becoming a cross-category, global sweetener solution.